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Mesmerising Science: The Franklin Commission and the Modern Clinical Trial

- November 20, 2018 in animal magnetism, baquet, benjamin franklin, Featured Articles, Franz Mesmer, history of clinical trials, hypnosis, magnetism, mesmerism, placebo, Science & Medicine, suggestion

Benjamin Franklin, magnetic trees, and erotically-charged séances — Urte Laukaityte on how a craze for sessions of "animal magnetism" in late 18th-century Paris led to the randomised placebo-controlled and double-blind clinical trials we know and love today.